humor advocate

Tap into your natural humor persona and become (more) memorable, improve productivity, relieve stress and simply have more fun, here’s how…

advocate, your humor is a superpower 💪

Your Mantra - "Create space for others to shine and inspire them to embrace their sense of humor."

As a Humor Advocate, you encourage more joy and positivity in the world, whether that’s by talking about the benefits of humor, creating opportunities for people to share their humor, or encouraging individuals to embrace their sense of humor. You’re the hype person who helps people feel better for who they are 🎉😆

When you encourage others to embrace their sense of humor and share it with the world, you’re not just making them happier – you’re also helping them build stronger connections with others 🤝

Like professor Jennifer Aaker, Desmond Tutu and entrepreneur Walt Disney, you take a human-first approach to whatever you’re doing, and they’re bound to have a fun time, no matter the circumstances.

(this is you 👇)

Professor Jennifer Aaker

Desmond Tutu

Walt Disney

but it’s not all rosy in the land of the Advocate 🙄

Do you ever find yourself trying to create fun experiences only to realize people see it as mandatory fun?

Do you sometimes hear people tell you “Why do I have to do this?” or “That’s nice but we need to focus on…” because your timing with the use of humor is sometimes not the best?

I bet your humor has gotten you into trouble once or twice before, hasn’t it?

Here you are, just wanting to lighten up people’s days, because, you know, life is already stressful enough… but the people around you somehow see it as wasting time? 😥

here’s the good news! 🎉

Now that you know your humor persona, I, (An)Drew Tarvin, can help you master it in a way that will allow you to fully embrace your sense of humor without having to censor yourself or hinder your relationships with friends, family and coworkers.

what makes me so confident I can teach you?

I’ve been teaching people how to be funny’er for over a decade.

My TEDx talk has been viewed more than 14 million times. And I’ve had the privilege of working with such clients as Microsoft, the FBI, the U.S. Navy, ESPN, PepsiCo, GE, and the International Association of Canine Professionals (yes there were dogs in the audience 🐶).

Don’t worry, I got you.

🗣 humor is a language we all speak… 

Whether it’s “hahaha” in English, “jajaja” in Spanish, “55555” in Thai or “wwww” in Japanese, humor is a language we all speak.

I know this because I’ve spoken to hundreds of thousands of people all around the world. And even though the language changes, the message always resonates 😄📈👍

Humor connects. It builds trust, defuses tension and creates a positive shared experience that brings people closer together. Humor forces you to put your guard down, to stop being defensive and become more receptive. It’s like a little reminder in your brain that says “let’s have an open mind here.”

And humor is just so… much… fun… What is laughter if not the physical expression of joy?

so how do we unlock this incredible skill? 🔓

I went ahead and distilled down all of the actionable information in all of my books, keynote presentations and workshops. And condensed it down into a short, insightful and actionable course.

It is exactly what I would teach you if you were sitting here, next to me.

Introducing… 🥁

humor advocate
essentials course

Inspire, Share, Uplift

What if YOU could be a catalyst for spreading joy and positivity?

Create an environment where laughter and positivity thrive, fostering stronger connections and reducing stress.

Learn to champion the humor in others, amplify their joy, and set the stage for memorable, fun-filled moments.

In this course you'll learn to:

👉 Identify and enhance your primary humor persona through tailored strategies unique to Advocates.
👉 Create spaces where others’ humor shines, enhancing group dynamics.
👉 Master techniques for promoting inclusive and supportive humor in any setting.
👉 Understand the fine line between encouragement and overstepping in humor promotion.
👉 Gain practical skills in elevating others through humor without becoming overbearing.

begin your path
as a humor advocate

Create an environment where laughter and positivity thrive

As a Humor Advocate, you don’t just enjoy humor; you actively promote it as a vital ingredient for a happier, healthier world.

Your passion can ignite a wave of positivity, and with the right approach, you can foster a culture where humor is valued and spread. 🌍💬

self-directed learning

This is a text based, self-directed online course, that you can finish in under an hour, fitting easily into your busy schedule. Learn at your own pace, on your schedule.

Pause, revisit, and review sections as you need – your course, your rules.

connect with other humor advocates

What better way to learn, if not from each other?

Connect, practice, and learn with other humor advocates in our member’s area.

You never know where your next friendship / business partnership / running buddy may come from.

With the Humor Advocate Essentials Course, you will be able to incorporate humor at work and at home to improve your connection with co-workers and fellow humans, become (more) memorable, improve productivity, relieve stress and simply want to have more fun to… you know, enjoy life (if you’re into that sort of thing 🤷)

You will know exactly what to do, even if you don’t have a lot of free time, or if you don’t have a funny bone in your body 🦴 (Well technically everyone has a “funny bone,” which funnily enough isn’t a bone but the ulnar nerve bumping against your humerus.)




🍯 to sweeten the pot even more, I'm also giving you access to...


humor advocate booklet

To ensure Humor Advocates, like yourself, have every chance of success in incorporating humor at work and at home immediately, I’ve put together a very simple booklet.

It’s only 20 pages long, and I designed it specifically to give you just enough to get you some quick wins immediately 🤓 but not so much that you’re left feeling overwhelmed 🤯.

It is immensely valuable when used by itself, but substantially amplified when paired with the Humor Advocate Essentials Course.
(not unlike the perfect cheese 🧀 and wine 🍷 pairing.)


remotely funny

A virtual comedy special my team and I filmed during the lockdown.
It’s full of stories, anecdotes, and one of my favorite jokes I’ve ever written (it’s about my wife and I getting married on Zoom and it is truly groan-worthy).

why others like you have joined our courses

“I want to be able to captivate people when I talk. Too often I start to tell a story and get interrupted.

Deep down everyone wants to be listened to as well. Perhaps humor will add that edge that keeps them hanging.”


“I’m tired of thinking, “What I should have said was….” I believe laughter is the shortest distance between two hearts.

This is a soft skill I wish I had been born with – but since I wasn’t – I’m all about learning it.


“There appears to be a disconnect between my brain (which thinks it’s funny) and my mouth (which convolute the message into something lame) or my fingers (who freeze, stumble or mumble.)”


“I find it frustrating that I’m not able to connect with people at the level I’d like.

Language is a structure of thoughts and humor is the penthouse."


“I want to learn more on how to change language for real change, to be funnier or more relatable, to make a case for those who are not being heard.”


“I am afraid to trust myself and speak up freely. But perhaps there is a tool to change it – the humor. This is what I’ve realized now. In humor I trust.“


“We take everything too seriously, especially at work.

Then I realized that the Megan in front of the PowerPoint was not at all like Megan chatting at the coffee machine and that both myself and my colleagues liked coffee Megan better.”


I work in dementia care. I see fear, pain, exhaustion, and depression every day.

I took it upon myself to greet everyone with a smile and a joke to help relieve that situation as best as I could. Over time I found it began to have an impact and people began to look forward to a daily joke.”


“I would like to transform the meetings in the company’s medical team area into a light, humorous, and yet full of content dialogues.

I believe that with humor and comedy, it is possible to take care of people… especially people who take care of other people.”


“I work in a serious business, but I want to incorporate humor in useful ways and to show my personality more without losing credibility.“


“I need more laughter and light in my life. Everything about the world is so serious. I need a break.”


“I want to be a more interesting person. Funny people are always fun to be around, and I want to be someone who others want to be around more.“


"Thank you, Drew, for all you offer us in this community, for your questions, your Zoom’s, your responses to our queries and comments!

I am grateful for you and your passion for giving back, and how you teach us how to use humor in our communication.

Also, how you teach us how to communicate responsibly depending on the situation so we can find more joy in our work and lives."


and many many many many many many many… many more.

(an)drew tarvin

Andrew Tarvin is the world’s first Humor Engineer teaching people how to get better results while having more fun. He has worked with thousands of people at 200+ organizations, including P&G, GE, and Microsoft.

Combining his background as a project manager at Procter & Gamble with his experience as an international comedian, Andrew’s programs are engaging, entertaining, and most important, effective.

He is a best-selling author, has been featured in The Wall Street Journal, Forbes, and TEDx, and has delivered programs in 50 states, 18 countries, and 3 continents. He loves the color orange and is obsessed with chocolate.

"24hr buyer's remorse pill 💊" refund guarantee

I'm not asking you to decide yes or no today, I want you to be able to make a fully informed decision. And the only way you can do that is on the inside, not the outside. So check it out and see if everything I said on this page is true and valuable to you. If it is, fantastic, you’ll be on your way to happier and healthier work and life. If it's not, no hard feelings, you have 24 hours from the moment of purchase to send us an email and we’ll send you a refund. Sounds fair?

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